Yamaha® Advancing Outboard Functionality, Power and Reliability

Sep. 9 2021 OEM By Bright Power Sports

2020 saw the sixtieth anniversary of Yamaha’s first outboard motor, two years after the company produced its 12 millionth unit. Through years of dedicated engineering, manufacturing and service and by building products people love, Yamaha has earned a strong worldwide reputation as a leading outboard motor brand representing the “Spirit of Challenge”. For the best in Yamaha® products, visit us at Bright Power Sports. We’re a Pro Yamaha Dealer in Lincoln Park, Michigan, also serving Detroit, Michigan, and the Wayne County area.

Setting the Standard for Outboard Motors

Since Yamaha’s humble beginnings, the brand has continued to be at the heart of many technological advances, making the best in outboard motors that enhance watercraft-centered lifestyles around the world.

The Helm Master® EX Integrated Control System

Yamaha offers the ground-breaking Helm Master® EX with expanded functionality, compatibility and flexibility. This first-of-its-kind integrated control system offers single-engine to quint-engine joystick compatibility, extended programmed fishing functions, automated boat operations, fully electric steering and True Autopilot course and heading hold, making it the most exciting next-generation system yet.

The MyYamahaOutboards App

Yamaha’s new MyYamahaOutboards app puts your outboard’s maintenance at your fingertips. The downloadable app lets you conveniently track the unit’s full maintenance history, view dealer-performed servicing updates, document DIY maintenance for each outboard unit, get service reminders, contact your Pro Yamaha dealer with built-in connectivity and utilize management resources, checklists and trip logs.

Yamaha®’s Legendary Reliability

Yamaha outboards have been supplying superior power, efficiency and performance for over three decades. Yamaha reliability is exemplified in the new purpose-built Yamaha V8 XTO Offshore®, designed from the start to deliver a new level of power and reliability in offshore boating conditions.

The IBEX® Innovation Award-winning I5.6L V8 XTO Offshore is also the first in the industry to incorporate phase angle charging, producing 96 net charging amps in neutral while supporting battery charge and extensive onboard tech. 

The Latest V MAX SHO® 200 With 25-Inch Shafts

Yamaha’s V6 VF200, the latest in the manufacturer’s V MAX SHO® family, features a 25-inch shaft. Also a fourth-year Bassmaster® Elite Angler of the Year tournament winner, the V6 VF200 continues to expand from being a bass boat solution to extended applications, such as pontoon or multi-species boats.

The passion and care brought to designing and manufacturing every one of the company’s products are at the heart of Yamaha’s enduring purpose: producing the best in outboard motors available. When you’re ready to shop for the best in outboards, visit the team at Bright Power Sports, a local Pro Yamaha Dealer in Lincoln Park, Michigan, serving the community of Detroit, Michigan, and the Wayne County area.